The 2018 Beijing International Tourism Expo has come to a successful conclusion and reached a cooperation intention worth approximately 650 million yuan

On the afternoon of June 17th, the 2018 Beijing International Tourism Expo came to a successful conclusion. The current Beijing Tourism Expo lasted for three days and achieved fruitful results. Over a thousand exhibitors and invited buyers from more than 80 countries and regions, 28 provinces and autonomous regions in China, as well as the tourism industry, participated in the exhibition. More than 1000 buyer negotiation meetings, seminars, and special promotion activities were organized, with more than 30000 professional visitors and 100000 members of the public participating. The amount of cooperation intention reached was about 650 million yuan. The public day was extremely popular, with on-site sales of 80 million yuan from major travel agencies. This year's Beijing Tourism Expo has seen active market transactions, lively on-site atmosphere, enthusiastic public participation, and significant exhibition benefits. The main characteristics are as follows:

One is that professional negotiations are more precise, achieving new improvements in exhibition efficiency. This exhibition has invited 300 high-quality buyers from home and abroad to participate through measures such as expanding the scope of buyer invitations and selecting effective buyers. For the first time, it has achieved regional negotiations based on three major categories: inbound, outbound, and prize tourism. Buyers and exhibitors can conduct negotiations simultaneously in the negotiation area and exhibition venue. A total of 900 professional negotiations were held for three consecutive days, reaching a cooperation intention amount of 650 million yuan.

The second is unprecedented efforts to benefit the people and extensive public participation. Excellent domestic tourism brands such as China National Travel Service (CITS), China Travel Service (CTS), China Youth Travel Service (CYTS), and Zhongxin have launched thousands of high-quality tourism route products. The diverse products that combine cost-effectiveness and excellent service have made on-site transactions extremely popular. The performance of the elderly tourism exhibition stand is particularly eye-catching, with wellness, leisure, and staggered suburban tourism routes, as well as migratory bird style travel, cruise charter flights, and other suitable ways for elderly tourism being sought after by the elderly and young audiences who purchase products for the elderly. The scene is lively and extraordinary.                                                                      

Thirdly, various districts in the city will make concentrated appearances to showcase Beijing's tourism resources. Dongcheng District, Xicheng District, Chaoyang District, Haidian District, Fengtai District, Shijingshan District, Mentougou District, Fangshan District, Shunyi District, Daxing District, Changping District, Pinggu District, Huairou District, Yanqing District and other districts have comprehensively and uniquely displayed Beijing's tourism resources through unique booths and rich interactive activities, allowing citizens to learn more about the good places at their doorstep and experience the charm of Beijing. Viewers can search for hutong culture by following the imprints on the ground in Dongcheng District, use 3D printing to create marine animals in Xicheng District, and create a woodblock printing painting in Haidian District. The Xicheng District Tourism Commission held a themed promotion event to allow buyers and audiences to deeply perceive and experience the profound historical and cultural heritage and cultural tourism charm of Xicheng.

The fourth is the exciting and diverse activities, with a lively atmosphere on site. The huge screen showcasing the beautiful scenery of Qingdao's west coast and the vivid singing and dancing at the Shandong booth provided visitors with an extraordinary experience. The rich song and dance performances, interactive bamboo pole dance experiences, and local Li ethnic brocade weaving process displayed at the Hainan booth made the audience linger and forget to leave. As the host province, Hebei has set up a large-scale themed exhibition area of over 500 square meters, organizing nearly 30 tourism units from the province to participate in the exhibition with the theme of "Weekend Tour of Hebei", and holding cross-talk and folk art performances, attracting the attention of many family visitors in our city. The live Terra Cotta Warriors dancing in the Shaanxi booth was particularly eye-catching, attracting countless Chinese and foreign visitors.

In the international exhibition area, visitors can see the unique customs of various countries, such as chocolate and wine made by Ricardiva, handmade cigars in Cuba, face-to-face portrait painting experiences in Korea, and ethnic kimono experiences in Japan, which bring great fun to the audience.

The fifth is to gather industry elites and discuss industry development. During the exhibition, a forum on "The Application Prospects of Artificial Intelligence in the Tourism Industry and Tourism Innovation" was held. Industry elites from various fields such as technology, tourism, and exhibitions conducted open brainstorming sessions on hot topics such as "Artificial Intelligence and Innovation of Tourism Product Service Models" and "The Impact of Artificial Intelligence on Employment in the Tourism Industry", sharing their views and experiences, and providing practical solutions for the application of artificial intelligence in the tourism industry, which sparked heated discussions within the industry. Yushu Prefecture in Qinghai Province held the "Yushu 1+99 Ecotourism Summit Forum" to discuss new models of ecotourism development with industry insiders around the sustainable development of the tourism industry.

The 2018 Beijing International Tourism Expo is not only a high-quality platform for exchanges, transactions and cooperation in the industry, but also a comprehensive event to bring high-quality tourism products to the general public and benefit the people. It is also an open window to enhance friendly exchanges and mutual friendship between people of all countries. The 2019 Beijing International Tourism Expo will be held from May 10th to 12th at the National Convention Center.