2018 BITE Focus: Artificial Intelligence is Reshaping the Tourism Industry

On June 15th, the "Application Prospects and Tourism Innovation of Artificial Intelligence in the Tourism Industry" forum of the 2018 Beijing International Tourism Expo was held at the Beijing International Convention Center. Industry elites from multiple fields such as technology, tourism, and exhibitions are conducting in-depth discussions on "artificial intelligence".

It takes an average of 315 seconds for passengers to connect to the IVR (self-service voice service system and call center platform) via phone, and encountering weather problems can easily lead to complaints, "said Chen Hongfu, Director of Aviation and Tourism Solutions at IBM (China) Global Enterprise Consulting Services, in his keynote speech on" Digital Reshaping of Aviation and Tourism in the Age of Artificial Intelligence ". Artificial intelligence is having a disruptive impact in saving costs for aviation and tourism companies and improving user experience.

Through a smart terminal, achieve intelligent integration of multiple scenarios such as hotel speakers, guest control panels, intelligent assistants, and audio-visual entertainment systems. Li Yang, senior manager of Baidu Duer to B business, introduced the integrated solution in the keynote speech of DuerOS Enabling Hotel Industry, which also attracted extensive attention from hotel practitioners.

Ctrip Group also presented a set of "Ctrip Smart Tourism Solutions" during the keynote speech. According to Lv Juntao, Senior Manager of AI at Ctrip Travel Network, with the help of a big data central control system, Ctrip has achieved the full process application of artificial intelligence in the tourism industry. From pre departure interest exploration to product sales, from real-time destination queries to after-sales and customer complaint handling, the role of artificial intelligence is reflected everywhere.

In addition, industry elites attending the forum conducted open brainstorming sessions on hot topics such as "Innovation of Artificial Intelligence and Tourism Product Service Models" and "The Impact of Artificial Intelligence on Employment in the Tourism Industry", pushing the forum to a climax.