The grand opening of the 2018 Tourism Expo marks a new era in the tourism industry

The 2018 Beijing International Tourism Expo was grandly opened at the Beijing National Convention Center from June 15th to 17th. This year, the Beijing Tourism Expo continues to innovate and upgrade, injecting new vitality into the capital's June.

Exhibition Overview

BITE2018 is a large-scale international tourism expo hosted by the Beijing Tourism Development Commission and organized by Beijing Ruilaisen Exhibition Service Co., Ltd. It has been successfully held for 14 sessions since 2012, and this year is the 15th one. It is the most influential and internationally renowned exhibition for tourism exhibitions in China. The projects involved include tourism planning, tourism investment, tourism real estate, characteristic towns, study tours, media, cultural tourism, sports tourism, medical and health care, outdoor tourism, and this year's key project - award tourism, emphasizing the full elements and industry chain of tourism. It is not only a place for exhibitions in the tourism industry, but also a platform for promoting the development of the tourism industry, connecting the tourism industry cooperation of provinces, cities and countries, and enhancing friendly exchanges among people of all countries.

Main attendees

On June 15th, Wang Ning, Vice Mayor of Beijing, as well as leaders from the Ministry of Culture and Tourism, tourism commissions (bureaus) of various provinces and cities across the country, and leaders from international tourism departments/institutions, attended the opening ceremony and inspection ceremony of the exhibition, and personally held the awarding ceremony for the guest country and province of honor of this exhibition.

Exhibition data

The exhibition covers an area of 22000 square meters and has attracted nearly a thousand exhibitors and invited buyers from 82 countries and regions, as well as 28 provinces, municipalities and autonomous regions in China. It has brought tens of thousands of special tourist routes and dozens of unique performances with different national styles to the exhibition. Before the exhibition, the organizing committee distributed a total of 200000 DM flyers and 1 million tickets, and it is expected that the exhibition will receive 100000 visitors in 3 days.

EXHIBITION HIGHLIGHTS

On the basis of previous years, this exhibition has increased the invitation of domestic and foreign buyers, especially those in the domestic and international award tourism industry. A 3-day B2B/B2C synchronous event has been held, and a professional negotiation meeting for buyers and sellers has been established. For the first time, negotiations have been conducted in different regions according to the entry, exit, and award tourism sections, deepening communication and cooperation between buyers and sellers and promoting the achievement of intentions. The unique OPSA online reservation function of the exhibition effectively helps both buyers and sellers deepen their understanding of each other before the exhibition, and plans the exhibition schedule reasonably, making business negotiations more efficient and smooth.

Forum Details

The "BITE2018 Award winning Tourism" forum, "Artificial Intelligence Against Current Tourism Business Models" forum, and other events held simultaneously with the exhibition have attracted numerous leaders from domestic and foreign tourism departments, as well as international conference and award elite associations IBM、 Industry experts from well-known domestic and foreign companies and organizations such as Baidu, Ctrip, Zhongke Huilian, and the Italian Chinese Culture Research Center attended the meeting to discuss the future development of the tourism industry, provide more cooperation channels and opportunities for participating tourism enterprises, and promote innovative development of the tourism industry.

The 2018 Beijing Tourism Expo will adhere to the exhibition concept of focusing on transactions and practical results, and strive to expand more tourism sectors, recruit effective and high-quality buyers, professional visitors, and the public, improve the quality of the exhibition, and make the Beijing Tourism Expo a high-quality tourism expo with higher international level and wider industry influence.